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Non-Profit Organizations ... Are you meeting the needs of all who could benefit from your services? Do they even know how to find you? Are you adequately funded to improve and expand the services you provide? Does your organization work well as a team, effectively and efficiently anticipating and meeting the needs of the community? If you cannot answer "yes" to each of these questions, do not feel badly. It is a tall order that very few companies can achieve. If a resounding "yes" to these questions is out of reach today, there is only one realistic way to hope that tomorrow's answer will be better - plan and act. Excel has helped many organizations with difficult business questions such as these and can likely help yours. The term "non-profit" may well be the most misunderstood commonly used term in the American economy. Even non-profit organizations must raise funds and/or generate revenues that exceed their costs if they intend to expand their good works. And the services a non-profit provides must be perceived as a value versus their cost to those who fund the organization. As a result, many of the same tools that work in business can work just as effectively in a non-profit environment. Strategic planning for example, is every bit as important for a non-profit organization. Strategic planning offers an ideal opportunity to benefit from the wisdom, experience and talents of all of an organization's stakeholders (Board, employees, friends, benefactors, and others) to form a creative vision of what the organization is all about, where it is headed and how it intends to get there. Moreover, elements of that strategic plan can serve as an outstanding communication resource with a variety of constituents (funders, endorsers, etc.). Market research, marketing, and financial analysis are also valuable tools to a non-profit organization. The people who work in the non-profit sector often make a financial sacrifice to do so -- so does Excel. Excel has always provided a discounted rate to non-profit organizations. There are many tools that Excel has used to help non-profit organizations. Please click on Services to learn more about how Excel might be able to help you and your organization become even more successful at serving others than it is today. |
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